Table of Contents
- Harry Styles Sex Toys – Products and Design
- Collaboration and Advocacy with Harry Styles Sex Toys
- Sex Toy Market Impact — Why It Matters
- Availability and Pop-Up for Harry Styles Sex Toys
- Choosing the Right Sex Toy for You
- Want to Learn More?
- Industry Outlook
- Final Thoughts on Harry Styles Sex Toys
- Want More Reads
Harry Styles, global pop icon and founder of the lifestyle brand Pleasing, has officially stepped into the sex-tech spotlight. On July 25, 2025, the company launched its first sexual-wellness collection, Pleasing Yourself, featuring a double-sided vibrator ($68) and premium silicone lubricant ($25).
Designed in collaboration with sex educator Zoë Ligon and supported by a Planned Parenthood partnership, the collection marks one of the biggest celebrity crossovers into modern pleasure technology.
This move comes at a time when the sexual-wellness market is rapidly expanding. Globally, sexual-wellness products were valued at about US $25 billion in 2024, and sex-toys continue to dominate the category with multibillion-dollar value.
In the U.S. alone, the sex-toys sector hit over US $10 billion in 2024 and is projected for steady growth. As demand for pleasure products grows, celebrity-backed brands like Pleasing are helping to shape a new era in sexual wellness—one that prioritizes design, quality, and inclusivity.
Harry Styles Sex Toys – Products and Design

According to Pleasing.com and verified press coverage (Dazed, People, The Cut), the Double-Sided Vibrator uses medical-grade silicone with a contrasting ABS base, intended for both internal and external play. Two color options—subtle blush and vibrant pink—mirror the brand’s fashion aesthetic. This focus on sleek, sophisticated design ensures that the product fits seamlessly into the larger trend of blending lifestyle and intimacy products.
The Pleasing Lube, described as FDA-approved silicone-based, emphasizes body-safe formulation and minimalist design. Both the vibrator and sex lube come in eco-conscious, attractive packaging, making them desirable not just for their function but as a lifestyle statement. This approach mirrors the broader trend of sexual wellness products shifting into mainstream consciousness, where consumers look for tools that reflect their values of inclusivity and well-being.
Collaboration and Advocacy with Harry Styles Sex Toys
Pleasing teamed with Zoë Ligon, a well-known advocate for inclusive, shame-free pleasure. The partnership includes sex-education videos, co-authored usage instructions, and limited-edition Planned Parenthood condoms. This integration of celebrity branding with educational outreach reflects the wider movement toward destigmatizing sexual wellness.
Ligon, who has spent over a decade helping people explore their sexuality and pleasure, is a perfect fit for this collaboration. As the founder of Spectrum Boutique, an online store focused on sex-education and inclusive products, Ligon has spent years breaking down barriers around sexual health. Her involvement brings an educational and ethical component to Pleasing’s entry into the sexual wellness market, making it more than just a celebrity-led project—it’s a statement that sexual well-being is a human right.
Sex Toy Market Impact — Why It Matters

Styles’ entry into the category arrives at a key moment: sexual-wellness products are becoming lifestyle items rather than niche purchases. For the sex-tech industry, it’s another proof point that mainstream audiences are comfortable discussing intimacy tools alongside skincare and fragrance.
With sex-toys accounting for more than three-quarters of U.S. sexual-wellness product revenue in 2025, celebrity-backed launches like this are not just PR stunts. They represent meaningful entries into a flourishing market. The industry’s shift into the luxury product space has been accelerated by the normalization of pleasure tools. With brands like Lovense playing a pivotal role in pushing the boundaries of innovation and design.
As consumers continue to demand more from their intimacy products—seeking features like app control, customization, and body-safe materials—celebrity-driven brands like Pleasing are positioned to shape this evolving landscape.
For brands like Lovense, the ripple effect is clear — celebrity endorsements accelerate public normalization and broaden consumer curiosity, ultimately strengthening the entire ecosystem of ethical, inclusive pleasure tech.
Availability and Pop-Up for Harry Styles Sex Toys
The collection debuted July 25–27 at the Pleasing Pleasure Shop pop-up in SoHo, 251 Elizabeth Street, New York City, before global sales began via Pleasing.com. Several outlets (Refinery29, Evening Standard) reported early sell-outs within minutes of launch. It’s a strong indication that the demand for celebrity-backed sexual wellness products is not only real but explosive.
The pop-up served as a sensory experience for attendees, showcasing the products in a way that emphasized both their functionality and aesthetic value. By positioning itself as both a product and a lifestyle experience, Pleasing successfully tapped into the growing interest in sex-tech that combines high-end design with practical, body-positive functionality.
Choosing the Right Sex Toy for You
When it comes to selecting a sex toy, it’s important to consider what kind of sensations you’re looking for. Whether you’re choosing Pleasing’s Double-Sided Vibrator or another popular option like a wand, bullet vibrator, or suction vibrator, each design offers a unique experience.
Some people prefer external stimulation, others enjoy internal sensations, and some want a combination of both. Understanding the differences between each type will help you make a more informed choice, based on your personal preferences and desired intensity levels.
Here’s a breakdown of popular vibrators and how they compare:
Double-Sided Vibrator
- Best for: Those who want both internal and external stimulation in one toy.
- Examples: Pleasing’s model, Lovense Hyphy, or Lelo Switch.
- Features: One side for G-spot and vaginal stimulation, the other for clitoral or external pleasure.
- Intensity: Offers versatility with two sides, making it ideal for those who want to experiment with different types of sensations. If you want intense clitoral stimulation, look for models which has a dual-ended design for both internal and external play.
- Ideal for: People who enjoy full-body stimulation and want a multi-functional toy that combines both types of pleasure.
Wand Vibrator
- Best for: External stimulation and those who enjoy strong, broad vibrations.
- Examples: Doxy, Le Wand, Magic Wand, Lovense Domi 2
- Features: Large, rounded head that provides wide coverage of the body, especially the clitoris.
- Intensity: Known for powerful motors, delivering intense sensations. Ideal for people seeking a high-intensity, full-contact experience.
- Ideal for: Those who need high-intensity vibrations and enjoy external-only or dual action pleasure.
Bullet Vibrator
- Best for: Targeted external stimulation (usually clitoral).
- Examples: Lovense Ambi or Exomoon.
- Features: Small, compact, and highly portable with a focused vibration point.
- Intensity: Typically less intense than wands but powerful enough for precision.
- Ideal for: People who enjoy quick, discreet play and like to focus on one specific area.
High-Frequency Tip Vibrators
- Best for: Those who want strong, pinpointed sensation.
- Examples: Lovense Hyphy, ROMP Pop
- Features: Features a narrow, precise tip for focused, direct stimulation.
- Intensity: Offers high vibration intensity with a focused, precise sensation. Ideal for clitoral stimulation or those looking for intense, direct pressure on a specific spot.
- Ideal for: People who enjoy strong, focused stimulation and prefer high-frequency sensations.
Suction Vibrators
- Best for: Those who enjoy gentle suction or air pulse stimulation.
- Examples: Womanzier, Satifyer, Lovenes Tenera
- Features: Uses suction and airwaves to create sensations similar to oral sex.
- Intensity: More gentle than vibration-based toys but offers variable intensity for personalized pleasure.
- Ideal for: Those who prefer a unique, rhythm-based experience with more subtle sensations.
Want to Learn More?
- Hyphy Review: Exploring the Depths of Dual Pleasure
- Domi 2 Review: The Truth of This Compact Powerhouse
- Ambi Review: Precision Meets 3-Point Pleasure
Industry Outlook

For industry players such as Lovense, the star-powered visibility of a brand like Pleasing only underscores the scale of opportunity ahead: smart, design-forward toys in a market growing at roughly 8-9% per year globally.
If 2020’s celebrity beauty boom was phase one of personal care, 2025’s sexual-wellness expansion is phase two. From Lily Allen’s collaboration with Womanizer to Cara Delevingne’s work with Lora DiCarlo, and now Harry Styles, mainstream recognition is pushing pleasure tech toward luxury status. As celebrity figures take on leadership roles in this growing space, consumers are increasingly trusting their favorite personalities to offer products that align with their values, preferences, and desires.
Expect more sex toy hybrid releases
Part design object, part intimate hardware — with aesthetics and materials rivaling high-end consumer electronics. The shift towards high-end, aesthetically appealing products represents an opportunity for brands to redefine the future of intimacy tools. Creating products that are not only functional but also integrated into modern lifestyle and wellness routines. For Lovense, this is an exciting time, as the company continues to innovate with cutting-edge technology and design that sets the industry standard for the future of sexual wellness.
Final Thoughts on Harry Styles Sex Toys

As the sexual-wellness space continues to grow, Harry Styles’ venture into sex-tech with Pleasing is just one example of the normalization and luxury shift occurring in this rapidly expanding market.
For companies like Lovense, the future of sexual wellness is rich with potential, where design, inclusivity, and innovation lead the charge. As celebrities continue to enter the conversation, the broader cultural conversation about pleasure, intimacy, and body-positive wellness will only continue to flourish.
Want More Reads
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